Your Friendly Neighbourhood Social Media Manager

Cartoony illustration of Sara Dudenhoeffer standing in front of a wall of post-it notes and papers.

Organic Digital Marketing for Canadian Small Businesses & Personal Brands

You know your business. However, when it comes to digital marketing, it can be hard to know what to say, where to say it, and how to keep showing up consistently without spending your entire life online.

I help Canadian small businesses, personal brands, and community-minded organizations build organized, sustainable organic social media marketing plans. I also create website copy, blog content, and other digital marketing content to help keep your marketing moving.

Together, we’ll turn your ideas, expertise, and brand values into thoughtful content that builds brand awareness, trust, and connection with the people you want to reach.

I obsess over digital marketing so you can obsess over your business.

Hi, I'm Sara.
Yes, the weirdly manic cartoon person at the top of the page is based on a real person. (lol)

I got into marketing because I genuinely want to see the little guy get seen online, and I want good organizations doing good work to have the funding, attention, and support they need to keep doing it.

I’m a creative, an artist, a music lover, a writer, a nerd, a Canadian, a rural nature lover, and a small-business supporter. All of those things shape how I think about marketing: as a way to tell better stories, make meaningful connections, and help good ideas get noticed by the people who need to hear them.

Chantale Sangster, Executive Director
Community Futures Wild Rose

"Working with Sara is an absolute pleasure. She brings a rare blend of creativity, strategy, and genuine care to every project. From designing engaging, curriculum-aligned presentations to creating thoughtful and effective digital content, Sara strengthens our online presence in meaningful, measurable ways.

She designs and delivers our five-part digital marketing series on multiple occasions, each time receiving consistently strong and positive feedback from participants. Sara is highly responsive, communicates clearly, and provides exceptional customer service, but what truly sets her apart is how invested she is in the success of the work and the people she supports. She is a trusted partner and someone we confidently recommend."

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"Working with Sara is like adding a secret weapon to your creative process. She gets it, like really gets it.

Sara offers thoughtful, strategic suggestions that actually improve your content without overwhelming you. Her insights are sharp, her support is genuine, and her impact? Truly next level.

I’ve seen her grow accounts from hundreds of followers to thousands, boost post views from a few hundred to hundreds of thousands, and help clients who were camera-shy absolutely shine in their Reels.

You will feel the confidence and clarity she brings from day one. I cannot recommend her enough."

Candice, Chief Clever Officer (CCO)

Clever Calicco

Photo of an artist working at a desk covered in art supplies

Strategy + Content Support

Photo of a small business owner smiling while holding an "open" sign

Done-For-You Digital Marketing

You know your business.
You just need help figuring out the marketing.

For personal brands, artists, makers, musicians, consultants, and small business owners who want to stay involved in their marketing.

From social media plans and captions to website copy, blog posts, or email content, I can help you develop your digital marketing strategy, figure out what to say, and create the content you need.

"Please just take this off my plate!"
You'd rather hand the marketing over to a professional.

For small businesses and community organizations that need consistent marketing content without adding a whole other job to the owner's plate.

I'll work with you to develop a strategy and create the content that keeps your digital presence moving, including social media, blogs, website content, email marketing, and more.

Get Strategy & Content Support

Get Done-For-You Marketing

Choose Your Own Adventure

"This is just another thing that shows you know what you're doing; you told us to go on Substack, so we went on Substack. It's been just three months, and we're at almost 400 subscribers. And today, we made it on the Top 100 in Culture on Substack, which is based on engagement. And that was all because you recommended that to us!

Sara, you are meant to do what you do! Plus, you are kind and patient, which makes a difference for musicians and creative types. I really think you're gifted in this."

Kyle Jordan May
The Kyle Jordan Project

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The illustrations of Sara featured on this website are real art created by a real human, because we support artists. Art by Jazz Miranda